Every summer, the iconic IRONMAN event comes to Bolton, Greater Manchester attracting thousands of participants and spectators. The gruelling triathlon, sponsored by Supersapiens, starts with a 2.4-mile swim at Pennington Flash, followed by a 112-mile bike ride. The event is topped off by a full 26-mile marathon that concludes in Bolton’s Victoria Square. It is here, against the backdrop of the historic town hall, that competitors complete their challenge by running under a giant inflatable arch provided by Glow Inflatables.
Supersapiens is an Atlanta-based sports company who has devised a blood glucose measurement system used by triathletes to monitor fuelling and energy management. By wearing a small sensor whilst exercising, athletes can ensure that their energy levels are kept at the optimum. The sensor is linked to phone app or wrist-mounted reader so that data can be easily gathered. Many triathletes have found this level of accuracy to be a game-changer; it’s certainly the future of sports training and performance.
With the IRONMAN events being considered the pinnacle of triathlon, Supersapiens were excited to become the sponsors for the event in Bolton this summer. The event always brings a special buzz to the town centre, attracting athletes from around the world. Spectators were treated to street entertainment and music whilst waiting for the triathletes to approach the finishing line. Here the huge arch, 7.8m in width and sporting the striking black and white Supersapiens’ colour scheme, welcomed those amazing participants who managed to complete this gruelling course.
Custom inflatable arches really breathe life into events and celebrate the achievements of those who have trained so hard. Glow inflatables can manufacture arches to any custom specification. We offer custom sizes, total direct print or detachable Velcro banners so that they can be re-branded for new sponsors of any particular race. Race arches can be expertly designed and manufactured to display your event branding and can mark the start, middle or end of a race. For further information, don’t hesitate to contact the team here at Glow Inflatables.