Dairymaster is an internationally acclaimed manufacturer of superior, high-tech dairy equipment based in Ireland, UK and USA. They supply cutting edge technology to dairy farms globally to improve milk yields and cut production costs thus helping to provide sustainable food to the world’s growing population.
To advertise some of their latest equipment, Dairymaster commissioned an impressive inflatable structure from the team at Glow for a trade stand at the Balmoral Show. This annual event is the biggest agricultural gathering in Northern Ireland and the highlight of the year for many in the agri-food sector. It was all the more anticipated this year after previous cancellations and disruptions due to Covid.
The team at Glow created and installed a 10m inflatable spider tent for the trade stand displaying a selection of Dairymaster’s products supplied by Cookstown Dairy Services. This custom inflatable dome was not only visually striking in the blue and white trademark colours of Cookstown Dairy Services but was also versatile enough to be used in all weathers. The installation had removable panels so that the structure could be totally enclosed or opened out to reveal the impressive equipment within. The inflatable shelter was also a great venue for prospective clients to go for a chat with company representatives about their range of products and services.
Such was the success of our collaboration with Dairymaster and Cookstown Dairy Services they were awarded the Best Trade Stand displaying farm and horticultural equipment at the show. Dairymaster HQ said on Instagram “Excellent teamwork by all involved.”
We are extremely proud to have been involved with this award-winning trade stand. This once again demonstrates the stunning visual impact and versatility of inflatable structures for increasing brand awareness.